Modern Marketing
The great war strategist Sun Tzu once wrote “every battle is won before it’s ever fought”.
Now he wasn’t talking about marketing but that doesn’t make this lesson any less important. Because in marketing, in business, and in pretty much anything you want to be successful at a little bit of preparation goes a long, long way. [Read More…]
When it comes to generating more leads online there is no shortage of strategies available to try. [Read More…]
I get asked the “what’s best” question a lot.
And while “what’s best” does depend on your unique business, market, industry, and customer base… there are a few proven strategies that seem to work better in certain industries. [Read More…]
In the blue corner, weighing in at over 2 billion users, we have the mother of all social media networks:
And, in the purple-y, orange-y, yellow-y corner… we have its counterpart! Weighing in at over 800 million users:
Today they’re facing off and we’re deciding which one is better; Instagram ads, or Facebook ads? [Read More…]
Today we’re talking all about Instagram.
More specifically how you can use it to grow your business or your brand, using Instagram’s most powerful feature: advertising.
Before we get into the tips and tricks and nuances of running effective Instagram ads, we first need to cover the big elephant in the room:
Especially when there are so many different ad options available out there.
Including Facebook and LinkedIn, Pinterest, Twitter… And more to come
Well, for starters, Instagram has millions of users.
And, it’s growing at an unprecedented rate.
(And shows no signs of slowing down any time soon!)
It’s also constantly unveiling new features.
Which again, shows its commitment to progress and to providing an even better user experience.
And that’s gonna draw even more users to the platform…
