Listen closely to this episode because every word packs a punch. In it, Adam unveils the raw emotions and circumstances behind an almost 2-month Modern Marketing podcast hiatus. Learn the present state of online marketing, what trends to leave behind, and what new and exciting opportunities are on the horizon.
If you’re not familiar with 80/20 and its profound effects, prepare to have your mind blown. And if you are familiar with 80/20, you know you’ll find at least 80% of the content valuable (we’d like to think it’s closer to 100%).
In this episode, author Perry Marshall illuminates some of the concepts and principles behind his groundbreaking book, ‘80/20 Sales and Marketing.’ But not in the convoluted, super-geeky way you might think (although there’s the perfect amount of that peppered in). Rather in a refreshingly entertaining way through offbeat stories and tangible action steps to help you increase profitability and productivity in your business.
Fair warning…once you get this inside your head, you’ll never see the world the same again.
“Email gets the least amount of credit but does the most work for a business,” said this episode’s guest, AWeber’s Chief Marketing Officer Erik Harbison. And we couldn’t have said it better ourselves. You can build and nurture relationships, engage and successfully sell to your audience for next to nothing. Email marketing makes sense. Not using email marketing — well… doesn’t.
In this episode, Erik and Adam give a high-level view of email marketing as well as some specific actionable tips you can implement to boost your bottom line and improve your results.
For a highly driven entrepreneur, it’s all too easy to treat your accomplishments like a checklist…
Caught in this cycle of hitting goals simply for the sake of devoting yourself to the next — never once pausing to reflect on your wins.
Celebrating your achievements may sound useless, but it’s by riding that wave of confidence you’ll enjoy profound success.
Jesse Elder’s work involves helping entrepreneurs overcome mental blocks to achieve meaningful growth and success.
In this episode, he sheds light on the role of confidence in scaling and growing a business, how to tap into that confidence to overcome fear, and how to savor your accomplishments, even if you’re an inexperienced celebrator.
Entrepreneur says: “When life hands you lemons, open a lemonade stand.” That’s what Hilary Jastram did after a rare neurological disorder forced her out of a job. Today, you’ll find her running two thriving businesses: one, a marketing agency and the other, the global resource for chronically ill and disabled entrepreneurs — both sprouting from her ability to recognize a need and fulfill it.
Hilary is clearly an expert on capitalizing, leveraging, and upleveling and in this episode, she explains how to spot and take advantage of trends, use Facebook Messenger to close more deals, and grow your business with the right connections.