The biggest problem with marketing today is that it’s overwhelming.
And do know what happens when things are overwhelming?
You can’t make a decision.
And do you know what happens when you can’t make a decision?
You lose confidence.
And do you know what happens when you lose confidence?
You lose money.
And do you know what happens when you lose money?
You get frustrated.
You start treating people poorly in your business.
You start losing customers and opportunities.
It messes up your business.
And you stop having fun.
So the biggest thing I want to do as your marketing strategist is I want to make certain this is fun.
Fortunately, with the right systems in place having fun is actually pretty easy to do.
Because growing your business is fun.
Generating more leads is fun.
Making more sales is fun.
Becoming irresistible to your market is fun.
And designing your marketing so it takes less time but gives you better results… well, that’s fun taken to a whole new level.
I’ve Done It Both Ways
So how did I figure all this out?
Trial, error, years of costly mistakes, and countless thousands of dollars invested in trying to crack the code.
At first, my pursuits were personal.
And I was trying to grow my business just so I could feed my family and keep the lights on.
But I was also tired of watching others with inferior services blowing me out of the water in business.
Tired of losing to competitors simply because they were better at promoting themselves.
And tired of having to compete on price.
Lowering, and lowering, and lowering my price until my margins were gone and my love of business completely disappeared.
But most of all I was frustrated because I’d been told that all you needed to do to succeed in business was to “do a really good job”.
But they lied.
Yes, doing a good job is important.
But it’s not enough. Not even close.
The real secret I found to succeeding in business, was marketing.
And so I went to work mastering the craft.
Hiring the best of the best. Taking every course I could find. Practicing, testing, and validating my strategies. And dedicating my life to the pursuit of excellence in this trade.
And it paid off. To the tune of millions and millions of dollars generated for my clients and a thriving in-demand consulting practice for myself.
Once I figured this out it became my mission to help other business owners and entrepreneurs avoid the mistakes I had made so they could grow their businesses quickly, predictably, and sustainably.
And that’s what this system is all about.
Great Marketing Is Uncommon
The good news for you is that great marketing is uncommon.
Predictable lead gen is uncommon.
Sustainable growth is uncommon.
And standing out in a crowded and competitive market is uncommon.
That’s why so many businesses and entrepreneurs struggle (and even more fail).
Never having true control or confidence in what they’re doing.
And being forced to rely on “Hope” Marketing (ie relying on referrals and recommendations from others)…
Or worse, panicking. And engaging in “random acts of marketing” (ie taking whatever comes your way).
Or worse even yet, doing nothing at all.
Never truly fulfilling their businesses potential and confined to deal with whatever the market gives them.
Slowly toiling away in obscurity and losing market share to competitors.
Not fun. Not fun at all.
But it gets worse.
Conflicting Marketing Advice
You see most of the marketing advice out there is conflicting.
“Expert A” says do this, “Expert B” says do that.
But it’s hard to blame them,
After all, when all you have is a hammer everything looks like a nail.
This is why Facebook Advertising Agencies advise using Facebook Advertising for lead gen.
SEO Consultants say SEO is the answer to your customer acquisition problems.
Social Media Marketers believe all you need is social media and your message will spread like wildfire bringing leads, customers, and clients in by the boatload.
And the newspaper, radio, or phonebook all recommend… you guessed it
The newspaper, radio, or phonebook.
When in reality it could be none (or all) of these and without the right filter to run your decisions through it’s unlikely any of these channels will deliver anything other than yet another hard lesson learned in what-not-to-do.
Fortunately, there is an alternative.
And it involves following a proven and strategic roadmap to guide your business to the promised land.
The land where you never again have to worry about where your next customer is coming from.
The land where customers show up pre-qualified, ready to buy, and with their objections already met and accounted for.
And a land where you are in-demand, the authority, and the go-to leader in your market – making the competition irrelevant.
But like I just mentioned, getting to this land requires following a proven and strategic roadmap.
There are 4 parts to achieving marketing success.
They are strategic and sequential.
With each step building on the previous one.
Part 1) Market
The first step is to identify and locate your ideal and most perfect customer. The ones that love you, love what you do, and are willing and able to pay you for the value you provide.
It’s in this first stage we also uncover how your business is uniquely positioned to provide massive value to them (The Model) and establish baseline metrics to ensure progress and growth (The Metrics).
Part 2) Message
Next we uncover their biggest pains, problems, wants, or desires (Miracles and Miseries) and create “Perfect Positioning” for your business with a series of specific content, offers, and the creation and leverage of a unique “Signature System”.
This allows your message to be heard above the noise and clearly communicates how you are uniquely able to solve your ideal customers exact problem – better than anyone else. (Magnetize and Polarize)
Part 3) Media
In the third stage, we isolate the exact channels and networks your ideal customers are present and active on allowing you to simplify your marketing while simultaneously multiplying your results (Pillar Platform).
We also put into place a strategic lead capture strategy designed to attract your ideal customers, provide massive value, and position you as the authority in your market – automatically.
Part 4) Matrix
It’s in the Matrix that we supercharge your ability to generate leads, sales, and revenue on demand by amplifying your message with a “Multi-Channel Growth” strategy that leverages both the “Authority Amplifiers” of search (those actively looking for you) and discovery (getting in front of more potential customers).
This allows you to stay top of mind and cost-effectively increase your exposures. This is followed with a two-pronged Customer Multiplication strategy that brings in even more customers.
Incremental vs Exponential Results
When any single step is deployed alone it provides a positive incremental result (this is typically what happens when an agency is hired to handle some aspect of a business’s marketing)
But the real power exists when the steps are implemented and deployed together, strategically and sequentially in the order presented above. It’s here they join forces to provide significant and exponential results.
If you haven’t achieved marketing success before the reason is very likely the lack of a proven system.
It works for others – and it will work for you too.
The Matrix: Automatic Customer Solution
Introducing, The Matrix: Automatic Customer Solution. A proven system for generating consistent and qualified leads, customers, and sales for your business.
The Matrix succeeds where other strategies fail by eliminating the variability and guesswork that comes from traditional marketing approaches…
Replacing it with a strategic step-by-step roadmap that shows you EXACTLY what to do, where to do it, and how to connect and convert your most perfect prospect, client, or customer.
The kind of customer that loves you. Loves what you do. And is more than happy (and able) to pay you for the value you provide.
Because in today’s increasingly competitive landscape and with customers growing more skeptical and jaded by the minute…
Attracting and converting more of your perfect customers requires a more strategic approach.
An approach based both on the science of human behavior and the art of marketing and communication.
Trying to master both crafts and combine them into a perfect system on your own is possible.
But I can tell you from experience after having watched hundreds of business owners waste weeks, months, and even years of their precious time…
That trying to sort through the endless stream of information available online and put it together in an effective business growth strategy unique and customized to their business, goals, and market…
Well… The process is time consuming, frustrating, and painful for even the savviest business owners.
Which explains why so few businesses ever get marketing right.
But for those value their time and appreciate the benefits of following a proven step-by-step system for success – you can join the ranks of the rare few who do get it right.
And the results are powerful.
More leads, more sales, and more revenue.
More clarity on exactly what to do (and more importantly, what NOT to do)
More growth, more stability, and more consistency in lead flow, customer acquisition, and revenue.
And less confusion, overwhelm, and stress when it comes to trying to figure out this whole “marketing thing” on your own.
So Who Does This Work For?
While the strategies used inside The Matrix are based on foundational marketing principles and are therefore universally applicable, there are certain businesses who stand to gain even more than most.
Ideal for: coaches, consultants, experts, and thought-leaders, as well as professional service businesses (doctors, lawyers, financial services, digital agencies, etc)
Not ideal for: ecommerce, low ticket brick and mortar, “biz opp” or MLM, or pre-revenue start-ups (it needs to economically make sense for you, so if you’re broke, bankrupt, or barely scraping by this is probably too advanced for you at this point)
The Matrix: Automatic Customer Solution is a 90-Day Marketing Mentorship Program for businesses that want a proven step-by-step system for generating consistent and qualified leads, clients, and customers for their business.
It is not an online course, a one-size-fits-all group coaching program, or an information product.
But instead is a powerful, transformative, 1-on-1 personalized mentorship program designed to give you exactly what you need to achieve fast, and sustainable results.
You will work 1-on-1 directly with me, and I’m there to guide you every step of the way and walk you through each of the 4-stages of The Matrix: Automatic Customer Solution ensuring you end up with a fully functional, lead generating, business growing Matrix of your very own.
We will meet 1-on-1 every week for the duration of the program, working together to design, modify, and install the proven Matrix system directly into your business. You will also have access via additional weekly group calls, and direct email access to ensure each and every step is implemented to specifications.
By the end of The Matrix: Automatic Customer Solution you will:
- Have a proven and effective lead generating and customer acquisition system installed allowing you to grow your business quickly, predictably, and sustainably.
- The exact systems, frameworks, and templates to use so you’ll know exactly what to say (and how, where, and when to say it) to attract your most ideal and perfect client and customer.
- Have clarity, confidence, and a strategic marketing plan you can use to filter all current and future opportunities through ensuring you only ever again invest in the highest ROI’ing channels, tactics, and strategies for your business.
The investment for the program is $7500. If your business would benefit from a more consistent and steady supply of leads, customers, and sales…
And if you would benefit from 1-on-1 support in designing, creating, and installing the proven Matrix: Automatic Customer Solution lead generating system into your business, then I’d like to invite you to apply now.
But I must warn you. Due to the 1-on-1 nature of the program and my outright commitment to my client results, I am very selective of who I choose to work with. We both need to be certain this is the right fit for you and your business, and there’s no way either one of us can really know if it’s right for you unless we talk and get to know each other.
The next step is to fill out a short application form so we can learn a little bit about your business, goals, and if we may be able to help.
If it sounds like we may be a good fit we’ll set up a time for a complimentary call to review your application and answer any questions you may have about the program and what working together would look like.
I look forward to seeing you on the inside,
Click here to apply now: The Matrix